GET MORE OUT OF YOUR LOYALTY PROGRAMS

For properties with successful loyalty programs, more than 80% of gaming revenues are generated through carded player data. This incredibly high rate of participation results in a treasure trove of data that can be leveraged by marketers – if they’re empowered with the right tools.

1010edge lets you conduct powerful, iterative analysis so you can extract meaningful insights from massive volumes of complex loyalty data.

GROW YOUR RELATIONSHIPS

Create Irresistible Offers

Leverage your player data, demographic data, and past marketing performance to design optimized marketing offers.

Target Profitable Players

Use lightning-quick, ad hoc analytics, to iteratively zero in on your most profitable players.

Identify Marketing-Responsive Patrons

Segment those who tend to redeem offers for dining, entertainment, special events and other attractions.

ATTRACT NEW PLAYERS

Find “Lookalikes”

Use the attributes of your profitable, marketing-responsive players as a model for targeted campaigns that bring new players in the door.

Optimize Channels

Determine which communication channels will drive the greatest response from your target audiences.

Drive Marketing Performance

React, adjust, and improve the performance of your media and promotional spend by evaluating its impact on the actual bottom line.

Solution Brief

Casino Overview

An overview of 1010data’s offerings to casinos, providing a holistic view of casino operations to drive total profitability

forrester wave q3 2017 report
Analyst Report

Forrester Wave Q3 2017

1010data named a leader in The Forrester Wave™: Enterprise BI Platforms With Majority Cloud Deployments, Q3 2017

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