Wendy Baum Appointed Chief Financial Officer of 1010data
Experienced Finance Executive to Continue Strengthening 1010data’s Operations and Controls
New York, NY — April 30, 2021 — 1010data, a leading provider of analytical intelligence to the financial, retail and consumer goods markets, announced today that Wendy Baum has been appointed Chief Financial Officer. With over 30 years of experience building data-driven teams, processes and tools that enable the finance function to provide strategic insights and drive profitable growth, Baum brings the experience and strategic vision needed to drive corporate results. Joining 1010data in 2016, she has already been instrumental in establishing stronger connections between Finance and other company operations, as well as improving financial reporting. She will continue this work with an emphasis on deeper strategic collaboration between her division and 1010data’s other departments.
“Wendy has played a pivotal role in 1010data’s financial organization. Since taking leadership in early 2020, she has strengthened our controls, built up capabilities, nurtured talent, and improved our strategic planning and services to internal and external clients,” said Inna Kuznetsova, CEO of 1010data. “I am looking forward to working with her in her elevated role to reach new levels of success and growth for 1010data.”
Baum leads Accounting, Finance and Procurement, and has been focused on implementing enhanced financial reporting and audit measures, expanding the procurement function and improving cash collection procedures. Prior to joining 1010data, Baum was EVP of Finance for The NPD Group, where she was responsible for Global Financial, Planning and Analysis as well as Financial Reporting & Compliance. She is a graduate of Hofstra University and has an MBA in Finance from Adelphi University.
“I am excited to step into the CFO role at 1010data to help the company continue to execute on our strategic plans, drive long-term profitable growth, and deliver value to our clients,” noted Baum. “I am looking forward to collaborating with the rest of the leadership team to build on our current momentum, passionate employee base and strong core business products.”
For more than 20 years, 1010data has helped financial, retail and consumer goods customers monitor shifts in consumer demand and market conditions and rapidly respond with highly-targeted strategies. The 1010data Insights Platform combines market intelligence, data management, granular enterprise analytics, and collaboration capabilities to empower better business outcomes. More than 900 of the world’s foremost companies partner with 1010data to power smarter decisions. To learn more, visit 1010data.com.
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